User engagement refers to the process of actively interacting with the users of a product. Discover how to improve user engagement with Salesforce.

If you’ve been using Pardot, you might already know that it’s been rebranded as Marketing Cloud Account Engagement

To effectively bridge the gap between sales and marketing, it’s crucial to understand and address the common obstacles that stand between them.

Salesforce Marketing Cloud is a robust platform designed to cater to a wide spectrum of marketing needs including B2B and B2C.

The Salesforce Marketing Cloud Personalization feature is like the magic wand that every marketer dreams of.

The Salesforce Marketing Cloud Personalization feature is like the magic wand that every marketer dreams of.

At its core, Marketing Cloud Personalization is about making every customer feel special and understood by customizing their journey through the digital space.

Salesforce Marketing Cloud Personalization is your secret weapon for delivering epic, tailored customer experiences that make your audience feel truly special.

The new designation, Marketing Cloud Engagement, encompasses more than just a name change—it’s about holistic customer journeys and hyper-targeted engagements.

The Growth Edition comes packed with everything you need to engage customers across every channel like a pro